New Marketing Data Shows More Content Means More Leads
HubSpot recently crunched the lead generation numbers for over 4,000 companies, and the results, at least from a marketing perspective, make quite a compelling case that “more is better” when it comes to content creation.
In the case of blogs, landing pages, and indexed pages — which are all critical pieces of the inbound marketing methodologies — data showed that companies that created more, generated more leads and traffic back in return.